LaLiga Eyes International Expansion with Potential Match in the United States
Plans to Host Barcelona-Atlético Madrid Match in the US
LaLiga, the governing body of Spanish football, is exploring the possibility of holding a regular season match in the United States as part of its international expansion strategy.
LaLiga Seeking to Emulate NBA Global Games
Similar to the NBA's Global Games, which bring regular season games to cities outside of the United States, LaLiga believes that hosting a match in the US would enhance its brand and reach a wider audience.
Barcelona-Atlético Madrid Match Targeted for 2023
According to reports, LaLiga is targeting the upcoming Barcelona-Atlético Madrid match, scheduled for September 22, 2023, as the first potential match to be held in the US.
Multiple Cities Under Consideration
Several cities are reportedly under consideration for the match, including New York City, Los Angeles, and Miami, all of which have large Spanish-speaking populations.
LaLiga President Javier Tebas Drives the Initiative
LaLiga President Javier Tebas is a driving force behind the international expansion plans, believing that it will help grow the league's global appeal.
Financial Benefits and Increased Exposure
In addition to the potential financial benefits, LaLiga believes that hosting a match in the US will increase its exposure to the American market and attract new fans.
Barcelona and Atlético Madrid to Showcase Spanish Football
The Barcelona-Atlético Madrid match would provide an opportunity to showcase the quality and intensity of Spanish football to a wider audience.
Potential Impact on US Soccer
The presence of a LaLiga match in the US could also have a positive impact on American soccer, inspiring young players and promoting the growth of the sport.
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